On
a gorgeous afternoon a few weeks ago, I met up with Jan Ahlgren, the
creator of the luxury perfume brand Vilhelm Parfumerie, to learn about
his young business. He brought with him his wife and collaborator,
Polly, who is currently finishing up law school and is, not so
incidentally, the inspiration for the brand's flagship fragrance, Dear
Polly. It is, in essence and intention, a love letter.
Ahlgren
works with the perfumer Jerome Epinette, one of the masterminds behind
Byredo's scents. Epinette hadn't met Polly prior to creating the
fragrance, so it's entirely based off Ahlgren's description of her. The
scent is sweet and warm and completely lovely, a mix of black amber,
apple, Bergamot and Ceylon. (Polly is a tea drinker.) I find it
immensely comforting — it smells a lot like a black tea lotion my mother
used to wear — and the friends and coworkers I've spritzed with a
sample bottle universally love it.
Clearly, Ahlgren's memo to Epinette was a glowing one. This beats having a song written about you, any day.
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