Friday 23 June 2017

11 UNDER-THE-RADAR FASHION INSTAGRAMMERS TO FOLLOW WHEN YOUR FEED JUST NEEDS SOME FRESHENING UP

It's summer (unless you're living in the Southern Hemisphere, in which case: bookmark this for six months from now!), which probably means that your pores are brimming with more sweat — and for the purposes of this story, your Instagram feeds with more swan pool floats —
 than you know what to do with. If the sheer sight of one more Instababe drinking a Corona on an inflatable swan will put you over the edge, then you're in luck because we're here to remedy that very dilemma.
In the lives we now lead on Instagram (which Adweek says adds up to an average of 15 minutes per day, and that's being conservative), we've learned that it's nice to keep the platform feeling fresh, only following those that put a little extra pep in your step (or perhaps more accurately, scroll). And sometimes, your Instagram Explore page just cutting it, so we compiled 11 under-the-radar, fashion-adjacent Instagrammers, organized alphabetically, to follow when your feed needs some livening up. Happy double-tapping. 

BRITTANY BATHGATE (@BRITTANYBATHGATE)


Come for the mirror selfies, but stay for Brittany Bathgate's mix of awesomely attainable high-low styling. The Norfolk, UK-based blogger (who previously spearheaded Style & WellBeing, now just BrittanyBathgate.co.uk) fills her feed with easy, wearable looks comprised of more mainstream brands (like Cos and Everlane), smaller, indie labels (including Frankie, Nanushka and Our Second Nature) and the occasional luxury good. But what's more is that she styles almost everything with a trusty pair of white high-top Converse sneakers.

COCO BAUDELLE (@COCOBAUDELLE)

You've likely seen model-meets-actress-meets-screenwriter Coco Baudelle bopping around Glossier's inescapable marketing efforts, like hereand here and here. If her bizarrely perfect skin doesn't already fill you with admiration (that's, yes, tinged with just a little bit of envy), her dreamy Instagram presence will. No one can resist the allure of her fluffy Chihuahua or pleasantly mellow selfies. She's also convinced us that we absolutely need a sheer baby doll robe, which is a testament unto itself.

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